Contact Groups
Learn how Reloop contact groups segment people for targeted sends — create groups, rename them, and add or remove members from the dashboard or API.
What are contact groups?
Groups are simply lists you send to. Put contacts into a group, and you can target just that group — without changing anything about who they are.
One contact can sit in many groups; the person stays a single record.
Open the UI: Contacts → Groups

Why use groups?
Say you run a SaaS product. You put trial users in a Free Trial group and paying customers in VIP.
When you send an upgrade campaign, you target Free Trial — not your whole list. Membership is just a list; subscription status stays on the contact. No spreadsheet of “who’s in which campaign.”
How do I create a group?

- Go to Contacts → Groups
- Create Group
- Enter a name (e.g.
VIP Customers) - Save
How do I list or rename a group?
Browse your groups or rename one — update changes the name only.

- Open Contacts → Groups
- Click a group to open detail
- Edit the name in the header → Save
How do I add contacts to a group?

- Open a group from Groups
- Add Contacts to Group
- Search, select contacts (or Select All)
- Add Contacts
How do I remove contacts from a group?
Removing a member leaves the contact in your organization — they just leave that list.

- Open the group
- Member row ··· → Remove from Group
- Confirm
How do I delete a group?
Deleting soft-deletes the group. Contacts are not deleted.

- Open Contacts → Groups (or open the group)
- Row ··· → Delete (or delete from detail)
- Confirm
FAQ
What are contact groups in Reloop?
Lists you send to — for example VIP Customers or Free Trial. One contact can belong to many groups; the person stays a single contact record.
Does putting a contact in a group change their subscription status?
No. Groups organize contacts for targeting. Subscription status and channel preferences stay on the contact itself.
Can I add contacts to a group in bulk?
Yes. Open the group in the dashboard and use Add Contacts to Group, or call the Groups API to add a member by contact ID or email.
What happens when I remove a contact from a group?
The contact leaves that group only. Their profile, status, properties, and other group memberships are unchanged.
Can I rename a group?
Yes. Update changes the group name only — from the group detail header in the dashboard or via the Groups update API.
Does deleting a group delete its contacts?
No. Deleting soft-deletes the group. Contacts stay in your organization; they are no longer targeted via that group.
Can I import group members via CSV?
No. There is no CSV import for group members today. Add members in the dashboard or via the API. Export CSV from a group detail includes email, status, and created-at only.
Is there a limit on how many groups or members I can have?
No fixed maximum per organization. Create, add, and remove are rate-limited (30 requests per 60 seconds per organization). List endpoints paginate (max page size 100). See Usage Limits.
API reference
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