contact.created

Webhook event triggered when a new contact is created.

The contact.created event is triggered when a new contact is added to one of your audiences.

Event Details

All webhook payloads follow a consistent top-level structure with event-specific data nested within the data object.

type string

The event type that triggered the webhook (e.g., contact.created).

created_at string

ISO 8601 timestamp when the webhook event was created.

data object

Contains the details of the newly created contact.

Handling this event

When your endpoint receives a contact.created event, you might want to:

  • Sync the contact with your primary database.
  • Trigger a welcome email sequence.
  • Tag the contact in your CRM.
{
  "type": "contact.created",
  "created_at": "2023-01-01T12:00:00Z",
  "data": {
    "id": "con_123456789",
    "email": "contact@example.com",
    "audience_id": "aud_123456",
    "timestamp": "2023-01-01T12:00:00Z"
  }
}

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