--- title: "Best Mailjet Alternatives in 2026: Cheaper Plans, Same Two Jobs" description: "The best Mailjet alternatives of 2026 compared: Reloop, Brevo, MailerSend, Mailgun, Elastic Email, Lettermint and Resend on price at 50k and 100k emails, automations, inbound mail, EU hosting and self-hosting." canonical: "https://reloop.sh/blog/best-mailjet-alternatives" last-updated: "2026-10-25" --- # Best Mailjet Alternatives in 2026: Cheaper Plans, Same Two Jobs > For the site documentation index, see [llms.txt](/llms.txt). Docs index: [llms-docs.txt](/llms-docs.txt). Marketing corpus: [llms-full.txt](/llms-full.txt). Docs corpus: [llms-full-docs.txt](/llms-full-docs.txt). Product skill: [skill.md](/skill.md). Prefer markdown URLs (append `.md`) when available. > The best Mailjet alternatives of 2026 compared: Reloop, Brevo, MailerSend, Mailgun, Elastic Email, Lettermint and Resend on price at 50k and 100k emails, automations, inbound mail, EU hosting and self-hosting. Source: https://reloop.sh/blog/best-mailjet-alternatives Published: 2026-10-25 **The short version:** if you're leaving Mailjet because of price, **Reloop** does the same two jobs (transactional and marketing mail) for $10 at 50,000 emails instead of $40 or $59, with automations on every plan. If you want a marketer-friendly suite with SMS and a CRM, look at **Brevo**. If you need an EU company on EU hosting, look at **Lettermint**. We build Reloop, so weigh our entry accordingly. Every price below comes from the provider's own pricing page, and each section says where that provider beats us. --- ## Why teams look for a Mailjet alternative Mailjet is a mature platform with a good drag-and-drop editor, and its free tier (6,000 emails a month) is bigger than most. People still leave, usually for one of these reasons: - **The September 2026 price update.** Essential is now $19 for 15k and $40 for 50k; Premium is $29, $59 and $112 at 15k, 50k and 100k ([Mailjet pricing](https://www.mailjet.com/pricing/)). - **Features are gated by plan.** Segmentation starts on Essential. Automations, team management and the dedicated IP need Premium, even if you only send 15,000 emails a month. - **Inbound is a webhook, not a mailbox.** The Parse API posts each message to your endpoint. Storing, threading and replying is up to you. - **Hosted only.** There's no way to run Mailjet yourself. If none of those bother you, staying on Mailjet is a reasonable choice. If they do, here are the alternatives. --- ## Top picks at a glance | Category | Pick | Why | |---|---|---| | **Best overall** | Reloop | Transactional, campaigns and automations from $10 for 50k, open source | | **Best all-in-one marketing suite** | Brevo | Email, SMS, WhatsApp, CRM and a visual builder | | **Best for no-code transactional** | MailerSend | Drag-and-drop builder, SMS, split testing | | **Best developer veteran** | Mailgun | Long-running API, inbound routes, email validation | | **Best budget marketing tools** | Elastic Email | Free API plan of 3,000 a month, mature newsletter designer | | **Best EU-owned option** | Lettermint | Dutch company, EU hosting, ISO 27001 | | **Best hosted developer experience** | Resend | Clean API and React Email | --- ## The comparison table | | Mailjet | Reloop | Brevo | MailerSend | Mailgun | Elastic Email | Lettermint | Resend | |---|---|---|---|---|---|---|---|---| | **Free tier** | 6,000 / mo | 6,000 / mo (200 / day) | 300 / day | 500 / mo | 100 / day, trial | 3,000 / mo (100 / day) | 300 / mo | 3,000 / mo (100 / day) | | **~50k / mo** | $40 / $59 | **$10** | Slider | $35 | $35 | $19 / $49 | €40 | $20 | | **~100k / mo** | $112 (Premium) | **$20** | Slider | $68 | $90 | Slider | €85 for 125k | $35 | | **Automations** | Premium | Every plan | Standard and up | Marketing in MailerLite | Limited | Marketing plans | No | Limited | | **Inbound** | Parse API webhook | Mailboxes, API, MCP, IMAP | Webhook | Forwarded | Routes | Pro plan | Signed webhook | Webhook | | **Dedicated IP** | Premium, on request | Included on Growth ($20) | Higher tiers | Add-on (Professional) | Paid add-on | $40–50 add-on | €50 / mo add-on | $30/mo add-on on Scale ($90+) | | **Open source** | No | Yes (Apache 2.0) | No | No | No | No | No | No | Sources: [mailjet.com/pricing](https://www.mailjet.com/pricing/), [reloop.sh/pricing](/pricing), [brevo.com/pricing](https://www.brevo.com/pricing/), [mailersend.com/pricing](https://www.mailersend.com/pricing), [mailgun.com/pricing](https://www.mailgun.com/pricing/), [elasticemail.com/email-api-pricing](https://elasticemail.com/email-api-pricing), [lettermint.co/pricing](https://lettermint.co/pricing), [resend.com/pricing](https://resend.com/pricing). "Slider" means the provider prices that volume interactively. Mailgun's 100k figure is its Scale plan ($90 for 100,000). --- ## 1. Reloop: best overall Mailjet alternative Reloop is open-source email infrastructure: a transactional API, SMTP relay, contacts, campaigns, event-triggered automations, inbound mailboxes and webhooks in one product. Use it hosted, or run the same code on your own server. **Pricing:** Free is 6,000 emails a month (200 a day). Pro is $10 for 50,000. Growth is $20 for 100,000 and includes a dedicated IP. Extra mail costs $0.50 per 1,000, and pay-as-you-go credits cost the same $0.50 per 1,000 and stay valid for 6 months. Self-hosting is free under Apache 2.0. **Strengths** - **$10 vs $40 or $59 at 50k, and $20 vs $112 at 100k.** Every plan gets the same product; plans differ only by volume. - **Automations on every plan.** Trigger sequences from your app with one call, no Premium upgrade needed. See [welcome sequences that convert](/blog/welcome-email-sequences-that-convert). - **Inbound as real mailboxes.** Mail is stored, threaded, spam-scored and readable over the API, the [MCP server](/docs/integrations/ai-tools/mcp-server) or IMAP. Hosted plans include 3, 5 or 10 inboxes on Free, Pro and Growth. - **European hosting.** Reloop Cloud runs on Hetzner, a German hosting company, with EU data centers. - Open source, so you can [self-host](/self-host) later without changing your code. **Weaknesses** - **No drag-and-drop editor.** Templates are code or HTML. If marketers build your emails, Mailjet or Brevo will feel friendlier. - Younger than Mailjet, with fewer years of community answers. **Best for:** teams sending more than the free tier who want transactional mail and campaigns in one place at a fraction of the price. Full breakdown: [Reloop vs Mailjet](/blog/reloop-vs-mailjet). --- ## 2. Brevo: best all-in-one marketing suite [Brevo](https://www.brevo.com/) (formerly Sendinblue) is a Paris-based marketing suite: email, SMS, WhatsApp, live chat and a CRM, with a drag-and-drop builder. **Pricing:** free for 300 emails a day. Starter begins at $9 for 5,000 emails, and Standard, which adds automations, starts at $18. Larger volumes are priced on a slider. **Strengths** - The broadest channel mix here: email, SMS, WhatsApp and live chat in one account. - A builder marketers can use without developers. - Prices by emails sent, not contacts stored. **Weaknesses** - Automations start on Standard, not Starter. - Dedicated IPs only on higher tiers. - Inbound is parsed to a webhook, not a mailbox. **Best for:** marketing-led teams that want one tool for every channel. Full comparison: [Reloop vs Brevo](/blog/reloop-vs-brevo). --- ## 3. MailerSend: best for no-code transactional [MailerSend](https://www.mailersend.com/) is the transactional sister product of MailerLite, with a strong no-code side. **Pricing:** Free is 500 emails a month. Hobby is $7 for 5,000. Starter is $35 for 50,000 and $68 for 100,000, with $1.30 per extra 1,000 at those tiers. Annual billing takes 10% off. **Strengths** - Drag-and-drop builder, email verification and split testing. - SMS in the US and Canada. - A clean API with official SDKs. **Weaknesses** - Small free tier. - Marketing campaigns live in a separate product (MailerLite). - Inbound mail is forwarded, and each forward counts as a sent email. The dedicated IP add-on is on Professional only. **Best for:** product teams where non-developers edit transactional templates. Full comparison: [Reloop vs MailerSend](/blog/reloop-vs-mailersend). --- ## 4. Mailgun: best developer veteran [Mailgun](https://www.mailgun.com/) is one of the original developer email APIs, now part of Sinch, the same group that owns Mailjet. **Pricing:** a 100-a-day trial instead of a permanent free tier. Basic is $15 for 10,000 and Foundation is $35 for 50,000, with overage from $1.30 per 1,000. Dedicated IPs are a paid add-on. **Strengths** - Mature REST and SMTP sending, stored templates and webhooks. - Inbound routes that match and forward incoming mail. - Email validation as an add-on. **Weaknesses** - No permanent free tier. - Marketing campaigns are limited, so it doesn't replace Mailjet's marketing side. - Same parent company as Mailjet, if that's part of why you're leaving. **Best for:** developer teams that only need sending and routing. Full comparison: [Reloop vs Mailgun](/blog/reloop-vs-mailgun) or our [Mailgun alternatives page](/alternatives/mailgun). --- ## 5. Elastic Email: best budget marketing tools [Elastic Email](https://elasticemail.com/) is a long-running budget provider that sells an Email API and a separate Email Marketing app. **Pricing:** the free API plan is 3,000 emails a month (100 a day). Starter is $19 and Pro is $49, both for 50,000 emails. Above that a volume slider sets the price. A dedicated IP is a $40 add-on on Starter and $50 on Pro. **Strengths** - A mature drag-and-drop newsletter designer and template gallery. - Sub-accounts on Pro for agencies. - The slider runs up to 10 million emails a month. **Weaknesses** - Webhooks and inbound processing need the $49 Pro plan. - Logs are kept for 3 days on Free and Starter, 7 on Pro. - Marketing and API are separate plans. **Best for:** budget senders whose marketers want a visual designer. Full comparison: [Reloop vs Elastic Email](/blog/reloop-vs-elastic-email). --- ## 6. Lettermint: best EU-owned option [Lettermint](https://lettermint.co/) is a Dutch company (Lettermint B.V.) that keeps email data in the EU and is ISO/IEC 27001:2022 certified. **Pricing:** free for 300 emails a month. €40 on Starter at 50,000 (Growth €45, Pro €55), and €85 for 125,000 on Starter. A dedicated IP is a €50 a month add-on on Pro at 300k and up. **Strengths** - EU company, EU hosting and a published sub-processor list. - Transactional email, broadcasts and inbound in one API. - ISO 27001 certification for security reviews. **Weaknesses** - Hosted only, and pricier than Reloop per email. - No contacts or automations in its docs. - Small free tier. **Best for:** EU teams whose policy requires an EU-registered provider. Full comparison: [Reloop vs Lettermint](/blog/reloop-vs-lettermint). --- ## 7. Resend: best hosted developer experience [Resend](https://resend.com/) is the modern developer favourite, known for its API and the React Email project. **Pricing:** Free is 3,000 a month (100 a day). Pro is $20 for 50,000. 100,000 costs $35. Overage is $0.90 per 1,000. **Strengths** - Excellent docs and onboarding. - React Email is first-class. - Broadcasts and audiences for simple marketing sends. **Weaknesses** - No visual editor for marketers, so it replaces Mailjet's transactional side better than its marketing side. - $35 at 100k vs $20 on Reloop. - A dedicated IP needs the $90 Scale plan plus a $30/mo add-on. **Best for:** developer teams under 50k emails a month. Full comparison: [Reloop vs Resend](/blog/reloop-vs-resend) or our [Resend alternatives page](/alternatives/resend). --- ## How to choose - **"Price went up and we send 50k+ a month."** Reloop: $10 at 50k, $20 at 100k. - **"Our marketers build every email in the visual editor."** Brevo, or stay on Mailjet. - **"We need automations but don't want to pay for Premium."** Reloop includes them on every plan. - **"Our policy requires an EU-registered provider."** Lettermint. Reloop Cloud runs on Hetzner with EU data centers, and you can self-host it on EU hardware. - **"We want to reply to inbound mail, or let an AI agent do it."** Reloop's mailboxes. See [email infrastructure for AI agents](/blog/email-infrastructure-for-ai-agents). - **"We send under 6,000 a month and plan to stay there."** Mailjet and Reloop both give 6,000 a month free; pick on features. --- ## Switching from Mailjet 1. **Export contacts, unsubscribes and bounces** from Mailjet so you don't email people who opted out. 2. **Verify your domain** with the new provider. Merge its SPF include into your existing record (never publish two SPF records) and add its DKIM record. Our [SPF, DKIM and DMARC guide](/blog/spf-dkim-dmarc-setup-guide) covers it. 3. **Rebuild templates.** Mailjet's `{{var:name}}` placeholders become the new provider's syntax. On Reloop that's `{{{name}}}`. 4. **Swap the client** in your code, or just change the SMTP host if you send over SMTP. 5. **Move webhooks** to the new event names. 6. **Ramp traffic** over one to two weeks while you watch bounce and complaint rates. --- ## FAQ At 50,000 emails a month, Reloop is $10, against $40 on Mailjet Essential. At 100,000 it's $20 against $112 on Mailjet Premium. If you self-host Reloop, there's no per-email fee at all. Yes. Reloop is open source under Apache 2.0 and covers both transactional mail and campaigns. You can use it hosted or run it on your own server. Lettermint is a Dutch company with EU hosting. Brevo is based in Paris with EU servers. Reloop Cloud runs on Hetzner, a German hosting company, with EU data centers. See our [EU email API roundup](/blog/eu-email-api-providers-2026). Brevo, MailerSend and Elastic Email all have visual builders. Reloop and Resend expect templates in code or HTML. Yes. Reloop's free tier matches it: 6,000 emails a month, capped at 200 a day. Resend and Elastic Email give 3,000 a month with a 100-a-day cap.